Your brand name is the foundation of your business identity—but is it legally protectable? Choosing the right trademark from the beginning can save time, money, and legal risk down the road.









WHO IS THIS FOR?

You're still in the design/launch phase of your brand

You're brainstorming brand name/logo ideas but unsure of their Trademark implications

You want to avoid costly rebranding down the road, should the name you've chosen be already taken, or not distinctive enough to be trademarkable by the USPTO

1-HOUR CONSULTATION CALL
Discuss your business, branding goals, and trademark needs

STRATEGIC NAME IDEATION
Create up to three (3) brand name options for each trademark you want
 
SIGNATURE TRADEMARK STRENGTH ANALYSIS
Evaluate name viability based on distinctiveness and registrability

HIGH-LEVEL SEARCH
Quick federal trademark & web search to inform potential likelihood of confusion with existing trademarks
 
30-MINUTE STRATEGY CALL TO DISCUSS RECOMMENDATIONS 
Guide you toward names/logos with the best legal protection potential

CREDIT TOWARDS SIGNATURE OFFERING
If you decide to proceed with filing a USPTO trademark application, we will apply the cost of the Ideation Session to the Kaleidoscope Signature Offering

Investment: $800

everything that's included:

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When you’ve poured your passion into building something meaningful—whether it’s a global tech venture or a beloved neighborhood boutique—your brand becomes a reflection of your vision, your story, your legacy. Protecting it isn’t just a legal step; it’s a powerful move to claim your space, amplify your reach, and ensure your brand stands strong for years to come.

We take the trademark application process seriously and conduct thorough research, analysis, and preparation to give your application the highest possible chance of success.

However, trademark registration is not guaranteed. The USPTO examines applications independently, considering factors such as likelihood of confusion, descriptiveness, and compliance with federal trademark laws. Our role is to leverage our expertise, conduct diligent clearance searches, and craft strong applications to position your brand for approval.

We do not proceed with filing a trademark application unless we have determined, based on our analysis, that it has a strong likelihood of success. While we cannot control USPTO decisions, we proactively anticipate challenges and guide you through the process with transparency and strategic counsel.

TRADEMARK SUCCESS: Our Approach & Commitment

At Kaleidoscope IP, we are committed to providing strategic, high-quality trademark services backed by insider USPTO experience. 

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For questions about your specific trademark, schedule a consultation to discuss your brand’s best path forward.

Yes, conducting a comprehensive trademark search before applying is crucial. This search helps identify any existing trademarks that are identical or similar to yours, which could lead to a refusal of your application due to a likelihood of confusion. A thorough search can save time and resources by uncovering potential conflicts early in the process.

At Kaleidoscope IP, our Kaleidoscope Signature Offering includes a full Search & Clearance analysis because we are dedicated to only filing applications with the strongest chance of approval. By ensuring a strategic approach from the outset, we help our clients avoid unnecessary refusals and position their trademarks for success.

No, trademark registration is not guaranteed, as the USPTO examines each application independently based on legal requirements, including likelihood of confusion and distinctiveness. However, at Kaleidoscope IP, we take every measure to position your application for success by conducting comprehensive Search & Clearance, crafting strong filings, and leveraging insider USPTO knowledge to anticipate and mitigate potential challenges. Our Kaleidoscope Signature Offering is designed to ensure only the strongest applications move forward for filing to give you the best possible chance of approval.

Failing to trademark your brand name means you do not have exclusive rights to it, leaving your business vulnerable to infringement, rebranding costs, and potential legal disputes.

To learn more about why trademark protection matters, download our "Through the Kaleidoscope: Building a Distinctive & Protected Brand", which covers the value of trademarks, the financial risks of not registering, and how to design a strong brand from the start.

Do I need to conduct a trademark search before applying?

what are the risks of not registering my brand name?

Is trademark registration guaranteed?

The trademark registration process typically takes about 16 months in total. Approximately 10 months after filing, a trademark examiner at the USPTO will be assigned to your application. This timeline can vary based on factors such as the accuracy of your application, the distinctiveness of your mark, and any legal issues that may arise during examination. 

how long does the trademark registration process take?

The USPTO charges federal filing fees of up to $350 per class. 

At Kaleidoscope IP, our Kaleidoscope Signature Offering is inclusive of federal filing fees for one International Class, ensuring no unexpected costs in the initial filing process. If your application requires additional classes, we will discuss any extra fees before proceeding.

how much are uspto application filing fees?

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